SEO Audits
- Scanning for broken links, internal and external. It is external links that are most likely to change, and you not notice. Broken links can result in a penalty with search engines and cause a potential client to lose trust in your competence.
- SSL validation - if your SSL expires, and it goes unnoticed by you, there are several drawbacks, including being dropped by search engine indexes and also getting an unsecure site page in modern browsers that will result in people hitting the back button.
- Domain expiration - if your domain name expires
- Uptime - is your site online? Even a little downtime can be horrible for your online business. If a search engine tries to index your site, and it is down your pages could get deindexed. Customers trying to access your site could result in lost sales.
- Monitor backlinks
- SEO Audits - full SEO audits that are white labeled with your branding to forward to your clients.
- Who-is monitoring - while it is rare, name servers can accidentally get modified. If that happens your site would be down.